Adidas: Love Competition

Post by Mark

A cool campaign by Adidas:
Ad 1
Ad 2
Ad 3

And here is something similar done by Pepsi on April Fools back in 2000. [Link]


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Funny Toyota Commercial

Post by Mark

[YouTube]


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The MTC Commercial Shoot

Post by Mark

Today I had the MTC Atheer commercial shoot with Ilham Al Madfai and Shada from Star Academy. I woke up at 7AM and was on the set by 8. The whole shoot took place in an old house/museum here in Lebanon and it was a really beautiful location. The shoot started at 8:30AM and ended 16 hours later at 12:30AM. It was extremely exhausting with only 1 short break for lunch.

Its now 2:15AM and I just got back to the hotel room. I am posting three pictures from todays shoot for now but will try to post more pictures tomorrow with more details.


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Cheesy Viagra Clone Infomercial

Post by Mark

This is a video of a really cheesy infomercial from Egypt. Its a Viagra competitor.


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Super Bowl Ads on YouTube

Post by Mark

In case you haven’t watched them yet, here are the Super Bowl ads on YouTube. [Link]


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This is your brain on drugs

Post by Mark

I just found this pretty old anti-drugs commercial which I had watched ages ago when I was spending my summer in LA. [Link]


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Cocaine

Post by Mark

A funny commercial I got in my mail today.


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MTC-Vodafone e-GO commercial

Post by Mark

Here is the new MTC-Vodafone TV commercial for the new e-GO internet device. The commercial hasn’t been released yet on TV, so this blog is the first place to broadcast it.


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Back from the KAAA

Post by Mark

KAAA

Just got back from the Kuwait Advertising Arab Awards, it was better then last years event but it was still extremely poor. The way the categories were divided and the way the ads were nominated didn’t make any sense. Our agency submitted work to some categories for example but during tonights event those categories didn’t exist. I heard the same feedback from other agencies who participated, everyone was just confused to what the hell was going on. The actual presentation of the awards was also a mess, they couldn’t get the TV commercials playing right (how hard is it to press play and pause) and the woman announcer had the most cheesiest one liners. The event was also supposed to start at 7PM according to our tickets (which had a major mistake btw), but according to their website the event was supposed to start at 7:30PM but in reality the event actually started at 8. There were also less agencies participating this year probably because after last years fiasco no one wanted to be involved with the KAAA.

On a positive note the stage looked good, BUT it was a near copy of the KREA awards. Compare the picture above to the picture [Here]. Notice the starry backdrop?

Anyway my agency ended up collecting the most awards (I think), with a total of 12 bronze, silver and gold trophy’s but it really doesn’t mean much since the KAAA doesn’t have any credibility internationally. One of my favorite TV commercials ever which was created by our Beirut office won a Gold in the food category. The version of the ad they played wasn’t the one I liked though, it has a different soundtrack and editing so I figured I would share with everyone the version I like which I uploaded to YouTube a while back. The commercial was for the product Zwan, if you haven’t checked it out you can by clicking [Here]. And thats it basically, I got to see a lot of old friends and I got to wear a suit so everything else didn’t matter much. Hopefully next year I won’t go.

update: here is another review of the event [Link]

update2: Just found out that they canceled one of our categories because we were the only ones who entered it. So according to the KAAA logic if you are successful and have no competition you can’t win. Now lets play along with that for a moment, how about you call us and tell us that you canceled that category, at least then we could have told the client not to come to the event. No professionalism whatsoever.


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The 50 Greatest Commercials of the ’80s

Post by Mark

GIANT magazine has a collection of the 50 greatest commercials of the 80s and they include a video for each one. The WWF’s Wrestling Superstars commercial brought back good memories, I had a lot of the action figures. [Link]


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