This logo seems familiar…
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This logo seems familiar…
Looks like someone online is selling Kids R Us tshirts (and other random stuff). I think they would have been cooler with maybe Kids R Us written on the back. [Link]
Thanks Adam
Anyone got ANY pictures of the old Kids R Us in Kuwait? Tried google and I couldn’t even find the old yellow koala logo yet alone pictures of the actual place.

Over the summer, Lush released a watermelon soap with 100% of the profits going toward childhood mental health services in Palestine, and it has recently become available at Lush in Kuwait.
The “Watermelon Slice” feels right at home on their shelves, which is why I love this simple idea so much. Right next to the watermelon slices, they have the following message written:
You can’t wash away the trauma children experience during conflicts – but when you buy this soap, 100% of the profits will be donated solely to projects providing urgently needed professional mental health support and trauma counselling for children in Gaza and the West Bank.
Lush sells the watermelon slices by weight, so the thicker the slice, the more it costs and the more you donate. I love it.

For the past few weeks, I’ve been preoccupied researching, interviewing, and scanning photos related to Kids ‘r’ us and I think I’m finally ready to share all my findings. For those of you too young to remember, Kids ‘r’ us was a huge and very popular toy store that opened in Kuwait (Dajeej) back in the early 80s. They later opened smaller locations around Kuwait including one in the old Salmiya souq which was popular after the 1990 invasion. A few weeks ago I got a comment under one of my old posts from a person called Khaled Al-Qutub saying he was part of the original team that opened Kids ‘r’ us. So right away I got in touch with him by email and later by Whatsapp to get his story. Here is everything I’ve managed to gather over the past few weeks.
Background
Firstly let’s get some background information out of the way. Kids’r’us was not an imitation of Toys “R” Us nor was it inspired by it. Kids’r’us was Toys “R” Us. Why we have a different name, logo and mascot isn’t very clear, from what I was told they wanted to create a new more relatable brand for the Middle East, but if that was the case then why would you go with a koala bear for a mascot and not say a camel or another animal from our region? Alghanim was granted a limited right to open Toys “R” Us stores (Kids R Us) in Kuwait and 13 other countries located in and around the Middle East that included Bahrain, Egypt, Iran, Iraq, Jordan, Lebanon, Oman, Qatar, Saudi Arabia, Sudan, Syria, United Arab Emirates and Yemen (source). From 1982 to December 1993, Alghanim opened four toy stores, all in Kuwait. Kids R Us lost over 2 million Dinars over the 11-year period from 1982 to 1993, and turned a profit only in one year of this period. (source).

The Begining
Khaled Al-Qutub was a Jordanian expat born in Kuwait back in 1964. Like many of the original Kids’r’us employees, he was young when he joined the team. According to Khaled, they were around 25 employees and 6 managers that helped launch Kids’r’us (most pictured above). When they joined and visited the store for the first time it was completely empty with just tiles and columns. Over the next months, they had to install all the gondolas (what they call the store shelves), receive the containers, and unload items into the warehouse and onto the shelves. The store was composed of three floors. The warehouse was located in the basement and was 2,500sqm, the main store was on the ground floor and was also 2,500sqm, and there was a small 500sqm mezzanine floor that originally held offices but later got turned into a buy-as-is damaged goods area. The original location is still in Dajeej, it’s now where Sears is located.

Two or three guys from Toys R Us (USA) came to Kuwait to train the Kids R Us staff. They brought floor layouts with them and showed the staff where to put everything. When the toys arrived in the containers they had Toys”r”us labels on them.

Dabdoub
One day while they were busy setting up the store Khaled got called into the office by the manager back then, Rawi Alkhatib, and his deputy Amal Haddad. They had gotten delivery of a large blue box that morning and it was now in the office and they asked Khaled to open it. That was when he saw the dabdoub costume for the very first time. It was huge! Khaled was told that he would be dabdoub and was given some basic set of rules to follow, feel free to do whatever you want to make the kids happy, but you’re not allowed to make a sound or talk. Later after Khaled left Kids’r’us other people took over the job, but he was the original mascot.

The Opening
Before the store opened the employees went around giving out bumper stickers to people on the street telling them about Kids’r’us. A while back I found some newspaper ads for the opening and you can see one of them above.

Kids ‘r’ us officially opened on November 10th, 1983 it was considered to be the largest toy store in the region at that time with over 10,000 toys. According to Khaled, the first day was crazy with thousands of people, families, and children all visiting the store. You couldn’t move inside.

The Work Environment
Khaled only stayed with Kids’r’us for 2 or 3 years and then left. After talking to him I realized I might be able to find other Kids’r’us employees who might also have information and photos to share with me. So I did the most basic thing, I searched LinkedIn. I wasn’t expecting to find anyone but somehow I did, I found another Khaled, Khaled Saqer.

Khaled Saqer joined Kids’r’us around the same time Khaled Al-Qutub left and one thing I found fascinating is how both of them talked so highly about their experience working at Kids’r’us. The Kids’r’us managers must have been really great because the work environment seemed incredibly fun. All the employees were similarly aged, and all with similar mindsets. According to Khaled Saqer they all used to play football together and they used to even come into the store on their off days just to hang out in the back.

Khaled told me he was part of a Whatsapp group with around 14 ex-employees who were still in touch with each other which I was invited to join for research. It’s a group where they shared old photos they come across of Kids’r’us, but mostly it’s just like every other Whatsapp group where they share random videos and memes. During the Gulf War everyone ended up leaving to different places and since then over the years they’ve been slowly reconnecting and finding each other. For example, I ended up connecting them to Khaled Al-Qutub who is now part of their ex-employees Whatsapp group.

Not a lot of them have any photos from back when they used to work there except for Khaled Saqer. Not only did he have photos, but he also had documents and sketches all archived in an old photo album. He even still has his uniform. Khaled was one of the lucky employees to get training in the US, Alghanim sent him to Toys”R”Us in Atlanta for three months where he learned everything and came back and applied it to the store. Most of the photos I was able to gather were from him.

The Demise of Kids’r’us
As I mentioned at the start of the post, Kids’r’us wasn’t a profitable business. During the 1990 Iraqi invasion the Dajeej store was looted and burnt down and after the war, it was never restored. Alghanim also never ended up fulfilling their end of the deal with Toys”R”Us, so in 1993 when the contract was up for renewal, Toys”R”Us handed over the franchise rights to the UAE group Al-Futtaim. But, Toys”R”Us made a mistake and handed over the franchise a bit earlier than they should have so Alghanim took them to court for breach of their agreement, and on July 11, 1996, the arbitrator awarded Alghanim $46.44 million for lost profits (source).
So that’s the story of Kids’r’us. I’ve uploaded all the photos and documents including the floor plans for the Dajeej store to my Flickr account so they’re available to download in high resolution. You can check them all out by clicking here.

A couple of weeks ago while flipping through an old newspaper I accidently found a Kids ‘r’ us 1-year anniversary ad. So right away I thought to myself, if I go back one year then I’ll most likely find the original opening ads, and I did! I found the pre-opening ads, the grand opening ad, and a few more and uploaded them all onto Flickr to be downloaded freely in full resolution.

Kids ‘r’ us officially opened on November 10th, 1983. According to the ads it was the largest toy store in the region at that time with over 10,000 toys. The original store was located in Dajeej near where Sears is right now. That location was destroyed during the 1990 invasion but post-invasion they had a smaller store in old Salmiya where Xcite is at the moment. Kids ‘r’ us was an Alghanim Industries concept, the same Alghanim that has Xcite and Chevrolet today.
If you want to check all the ads out, click here.

So turns out a friend of mine had a Kids ‘r’ us catalog lying around because she modeled in an issue back when she was a kid. I then found out I knew two of the people on the cover, one of them being Chef KB.
I’m now kinda super jealous that I was never a Kids ‘r’ us model, but in any case, I scanned all the pages of the catalog and combined them into a single PDF which you can download from here.

I found a seller on Instagram that had a Kids ‘r’ Us catalog for sale. Kids ‘r’ Us was the largest and most popular toy store in Kuwait back in the 80s but during the 1990 invasion the store got burned down. After the invasion, a smaller location opened up in old Salmiya and that later closed down and was turned into X-cite.

The catalog had already been sold for KD50 but the pictures were still up and they brought back a lot of memories. KD50 sounds expensive and it is, but anything Kids ‘r’ Us related is near impossible to find so you’ll always have collectors willing to pay that much.
There is actually someone on eBay selling the Centurions Walkie-talkie pictured in the catalog above for 35KD brand new in the box. Please buy it before I do! Check out the rest of the catalog pages below.

There will be music, face painting, a puppet show and other activities.
Date: Saturday, September 21st 2013
Time: 5:30PM to 9:00PM
Location: Contemporary Art Platform (CAP)
Ever since I started this blog I’ve been searching and requesting photos of Kids ‘r’ us and I haven’t really had much luck until today. Awhile ago I received two really hi-res photos of Kids ‘r’ us Farwaniya taken right after the Gulf War. I thought I would be happy to finally get some pictures but looking at them actually depresses me. It really sucks how it got destroyed and it sucks even more that until today we don’t have a toy store that’s as big or as cool as Kids ‘r’ us was. Actually what also sucks is that we don’t have any pictures to show people how cool of a place it was!
Pictures were taken by Adel Al-Yousifi and a big thanks to Abdulaziz for sending me them. You can view larger versions of the pictures above by clicking the links below:
Does anyone by any chance have anything related to Kids ‘R’ Us? Pictures of the branches, the koala bear doll, an old ad, ANYTHING related to Kids ‘R’ Us? If you do please contact me, I want to try and preserve the brand by collecting or documenting as much Kids ‘R’ Us stuff I can find. [Email Me]

If you have children and are looking for activities to stimulate their minds, this post should interest you.
Let’s Explore is a dynamic program dedicated to nurturing creativity and curiosity in children aged between 4 and 12. They pop-up in different places around Kuwait and this month they’re based at the Yarmouk Cultural Centre.

Their classes are designed to inspire and empower young minds through hands-on experiences, and lots of exploration. It’s a great way for kids to discover new interests while also making new friends.

There are two types of classes currently available, Little Explorers and Future Engineers:
Little Explorers:
– 🧪 Chemical Engineering with Sensory Play
– 💡 Electrical Engineering
– 🔬 Science
– 🎨 Arts and Crafts
Ages: 4 to 6
Days: Monday and Wednesday
Time: 4:00 pm – 5:15 pm
Future Engineers:
– 🤖 Robotics
– 🛠️ Mechanical Engineering
– ⚡ Electrical Engineering
– 🚀 Aerospace Engineering
Ages: 7 to 12
Days: Monday and Wednesday
Time: 5:30 pm – 6:45 pm

There are limited seats available so if you want to sign up your child, click here.
You should also follow them on Instagram if you want to find out about their upcoming Ramadan location, they just shared it with me and it’s going to be really fun for the kids. Here is their account @letsexplorenonstop

Below are some old National Day songs you can download as MP3s as well as a few music videos that are available on YouTube:
Downloadable MP3’s (Right click and save as)
Beladona Il Kuwait
Shadi Al Khaleej – Kaseeroh Dalah
Sana Al Kharaz – I7na IlKha6awi AlAkeeda
Sana Al Kharaz – 6ig Ya Mu6ar 6ig
Sana Al Kharaz – Al Azrag
Sana Al Kharaz – Salam Ya Wa6ani
7naina Il Ayadi
Il Wa7id Allah (Om A7med – Wainich Yal Ibra)
Imbarak 3alaik il3id
Abdul Kareem Abdul Qader – Wa6an Al Nahar
Abdullah Al-Ruwaishid – 3ashat Lina Il Kuwait (Original)
Hussien Al Jasmi – La Telomoni (Hala February)
Nabeel Sh3ail – Ya Dar (Hala February)
Rashid Al-Majid – 6ayir Men El Far7a
BBS Kids – Wa6ani 7abeebi
Kuwaiti TV Band – Ya Wardity Ya Nidiya
Kuwaiti TV Band – Al Ziman Dawar
Music Videos
شادي الخليج – سناء الخراز – كلما زادت المحن
شادي الخليج 1986- كاسروه دله اربع انات مله
شادي الخليج – كويت و العرب من اوبريت شراع الوفاء
لقيناه ” جابر أبونا من عمر” – سناء الخراز
نبيل شعيل – الكويت حرة
Free Kuwait Song
Free Kuwait Song by Americans
If there are more music videos I should add let me know!

There is a local Instagram account that sells children’s books paired with themed dioramas. I originally thought these themed dioramas came with the books and the account was just reselling them, but it turned out that the person was making each diorama themselves.

It’s a cool idea that can make reading more fun so if you have kids check the account @story.trunks.kw