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Events Fashion

Hosting My First Event

soft7

I’m going to be hosting my first event tonight at the Avenues. A couple of weeks back I was approached by the brand ECCO telling me they were launching their Soft 7 series and if I would be interested co-hosting the launch with Monstariam. I told them it sounded cool but I needed to see the shoes first because if they were ugly I wouldn’t be able to do it. So they emailed me pictures of the shoes (pictured above) and they actually looked good so I agreed to do it.

They let me and Mo choose the DJ so we’re getting my favorite guy Empty1/4 to take care of the music. We also got to put together a small list of invitees mostly made up of interesting people we know like musicians, artists, athletes and actresses (no Instagram celebrities). On top of all this I’m actually getting paid to host this event. So basically they’re paying me to wear sneakers, hangout with interesting people and listen to good music. I should seriously start considering hosting more events.

If you’re interested in dropping by and saying hello, we’ll be at the Ecco store in Avenues Phase II from 7PM onwards. Monstariam will also be customizing sneakers on the spot for anyone that buys a pair.

19 replies on “Hosting My First Event”

FINALLY, Kuwait understand Marketing!! Sounds like a great event, the shoes look modern so I think they took their brand to a relevant level. Their shoes are definitely comfortable, perfect for an office setting (some lines) and a truly practical shoe line often overlooked by a saturated market. Music draws the crowds in, so finally Kuwait understands the importance of music in a marketing event. Maybe they learned something from Dubai who are really professional at marketing. This country needs to wake up and cope better with the immense challenges to this unique market.

I actually bought an Ecco shoes 3 days ago. I tried this one in the shop but didn’t like the dark color. Bought the brown leather one instead.

Ecco have some decent shoes, though I always seem to prefer the ones that they don’t carry over here.

And someone reopen the Camper store whilst we’re on the topic.

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