Basel World 2013

A few months back I was sitting with the owner of Tag Heur and Patek Philippe in Kuwait and we were discussing watches when he asked me if I would be interested to cover Basel World for my blog. Basel World is the worlds largest watch expo which takes place every year and this year was going to be a bit more special since it would be the first Basel World held in the newly renovated exhibition building. I was also told I could cover any watch brand and not just their own brands so here I am at Basel World.

This is easily the largest expo I have ever been to. The exhibition building is huge and the booths, they’re not even booths they’re gigantic structures, like mini buildings inside a bigger building. I am not sure my pictures below do justice to the place since you really have to be here to see how huge these booths are. The exhibition building is three floors and each floor has a super high ceiling with super high brand booths occupying a ridiculous amount of space. I spent all day yesterday just walking around quickly trying to at least see everything quickly and I thought I had until after I left I was checking the Basel World App on my phone and I realized I missed two exhibition halls completely.

To be able to enter the booths you need to be invited in (like if you’re a watch collector or a VIP) or you need to be one of their dealers. Since I am in good contact with the dealers in Kuwait I am getting access to most of the brands I want to see except for a couple. Below is the list, if you can help get me access to the ones I am having trouble with let me know.

Hublot – Have access
Tag Heur – Have access
Patek Philippe – Have access
Chopard – Have access
Rolex – Working on access
Brietling – Working on access
Casio – No access (help needed)
Harry Winston – Have access
Omega – Working on access
Citizen – No access (help needed)