Today was the Young Creatives competition in Dubai. Our flight arrived last night at around 1AM to Dubai and by the time we got to the hotel it was 2. Still, we managed to wake up at 7 and headed to Dubai Media City where the Cannes Lions competition was being held.
At 9AM we were briefed by the client which turned out to be WFP (World Food Program) and we had to come up with a campaign that would help promote their Food for Education program. We had until 6PM to come up and execute our ideas which was a surprise because we were told originally to expect 12 hours to work on it.
Anyway we managed to come up with around 19 different ideas which we finally narrowed down to three and then to just two which was the maximum amount of creative work we could present. We are pretty confident one of our ideas should get us in the top 3 but we will have to wait and see.
At the start of the event they introduced me and my partner as the only team that isn’t from Dubai. Turns out this was the first time a team from outside of Dubai participated which put Kuwait in the spotlight. My partner is Kuwaiti and I grew up in Kuwait so we were truly representing Kuwait.
Hopefully one of our directions hits the top 3, we should find out the results by May 8th I believe. I will try to post our favorite direction here but at the moment I am not sure if I am allowed to. I am going to go skiing now so will I post again later on tonight once I come back.
18 replies on “Young Creatives Competition”
Mark..
all the best enshalah .. im a frequent reader to ur blog,,
and i must admit it ,, you got a good thing going here ,, anyways ,, hoping u the best u and ur partner ,, and why not hopefully you guys be one of the finalist ..
i currently study in the U.A.E — and i would certainly recommend u to visit trader vick’s .. u won’t regret it .. they got a great latino band playing all latest and old hips and joints..
anyway ,, u enjoy it pal.
moods.
good luck wish you all the best
Man I really wish you guys would win and I hope the best for you! You guys are damn creative and make for a great team! I really hope you nail it! Keep us posted!
good luck
Best of luck!!
Good luck cheif.
i wish you the best 🙂
What are the prizes ?
Good luck 🙂
All the best Mark
Hey Mark,
Best of luck man, keeping fingers crossed for you.
I know this might be abit late but if you do need anything whilst in Dubai drop me a line.
Cheers
best of luck to you guys.
Damn how organized the room is and what completed this picture was the presences of Mac … not PC !!! :>
You don’t represent Kuwait. GTFO.
Good luck!
good luck. I love Dubai.
Best of LUCK!!!
So, who is going to the Young Creatives at Cannes? Can i see the work of the competitor anywhere? i’ll be one of the competitors for the Dominican Republic and just started “googling” it would be cool to check some stuff out. Hi from the caribbean.