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More Flavor, Less Sales

From Kottke: KitKat bars have always been big in the UK, but when the company introduced some exotic new flavors, overall sales of the candy dropped 18%. [Link]

8 replies on “More Flavor, Less Sales”

i have real problem with kitkat, sometime i just hate to eat it and even smell it and sometime i can be very eager to eat it !

I second Marzouq,I tried the strawberry flavor ,its horrid.The chunky is nice the but the plain old fingers are the best.

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