What do they have in common? Well yesterday I was sitting with the creative director of FutureBrand who designed the Zain identity and it turns he also designed the Bvlgari logo. Now that’s pretty cool.
Update: FutureBrand are one of the leading branding agencies in the world, I think they are in the top 3 or top 5.
30 replies on “Bvlgari and Zain”
And?????????????????????????
I can’t see what is cool about it
I got instantly reminded of this :
https://www.schizophrenia.org/cat.jpg
except the bvlgari logo is so cool, and zain’s logo is so eww.
btw are u sure its the same person? or is it just the same name? cuz there is a guy called Valentino who designs the hala feb theaters and he think himself an international famous designer… but he’s really not the true Valentino designer!
I agree the Zain Logo is very very very ugly.
The colors are soooo crappy!
yeah he did not do well with the ZAIN logo! Should he have used different colors at least!
I don’t see what’s the connection between the Bulgari and Zain logos!!!
I think zain’s logo is a definite improvement! It looks fine and they are definetly trying their best to please you in anyway they can! Please try to be supportive!
i have a feeling that the creator of the ZAIN logo is the same dude that did the CINESCAPE logo. (same colors, effect and “space-like” look)!
Cinescape logo was done in Dubai by a different branding agency.
Am I the only one who actually likes the Zain logo?
I didn’t like the Zain logo at first but then it grew on me.
Wow. That person is goood at it.
Zain is probably the ugliest, crappiest Logo design ever made.
Bulgari logo is cool and chic.
i think one has to look at the whole Zain campaignein order to appreciate the efforts done,, and there is some PINK at the end of the Zain Ads on TV.. One also has to measure how good the Zain campaign is by how fast you forgot the MTC Logo!
Tan Go, I still call it MTC….
zain = we3, yuck, ewwwwwwwwwww
and the fact that you rejected my comment proves my point.
Everytime i look at zain logo i feel like the 80’s is back, or disco era. The negetive thing about the logo is its very retro. Alot of people expected something more modern.
jaja I no longer have time for childish immature remarks like yours and I have already said this before.
All I could see was that the width of BVLGARI logo is somewhat equal to height of ZAIN logo. So maybe he uses same aspect ratio (original or inverse) in his logos. The ZAIN logo has golden ratio as far as I can tell.
What do they have in common? Pls tell us!
dude the fact that they are designed by the same person is the thing in common!
actually i think it’s sad more than cool that zain got riped off by that logo compared to BVLGARI , i’m sure it even cost more too… what a rip off…
Impossible, am really chocked, Bvlgariis so simple and applicable with good typography,
But Zain is immature and silly I hate the new Zain branding, its make me sick.
Does anyone understand the term “Logo philosophy” ?
I hope you guys go through the Zain logo philosophy to see what it represents then give your comments!
I see that the logo fits what it represents! Go Go Zain 🙂
Logo philosophy!!!
what is this??? what i know is Brand or Strategy, Brand positioning Design System.
But Logo philosophy; this is new since… or what???
Go Go Home 7abibi…
Well, as a Senior Brand Consultant at SGC Nigeria, I think that these logos have nothing in common. However, there are a few kudos to the design articulated by their colors with respect to their purpose.
The ZAIN logo is quite unique for a telecoms corporation, and it really has power and expression, but it is too timid in the youthful perspective. BVGALRI on the other hand has a sense of style and maturity good for fashion, luxury, and strong personalities that people would literally die for. But, in all – the designers are probably deeply intuitive, and thus have come up with designs that thrill their own personal brand experience.
looks like people don’t read the whole post 😛
No they read the whole post,
But because most people hate Zain logo and the whole brand.
It’s visually limited and consumed; and soon they will discover that it restricting them in a very narrow creativity area.
And then I think they will reconsider the whole branding solution.
Zain logo is amature, Bvlgari logo is powerful for one reason only, ITS BVLGRI, like Chanel, the strength of the brand is represented by simply the name. Zain logo fits one of those teenage jewellery/candle making gift boxes, not the Telecom giant that it is. Not that VIVA is any better or for that matter Wataniya