Yesterday while on the Eureka Facebook page I noticed they posted about a new store opening called eFashion. My guess it belongs to them but what caught my attention was the graphic above showing the various brands they are planning on carrying.
A lot of the brands are already available in Kuwait but then you have ones like A&F, Hollister and Under Armor that aren’t. Also the combination of luxury brands like Burberry and Givenchy being sold along with brands like Old Navy and Columbia is a bit odd.
The store is opening in around a months time across from Sultan Center Hawalli and once it does things will be a lot clearer. Most likely it’s probably going to be similar to Sears selling really old stock for cheap prices.