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Instagram Mistakes

One of the most frustrating things about Instagram is that once I upload an image, that’s it, you can’t swap it out with another one or edit it. Due to the pace I work with, I tend to make a lot of mistakes. I’m constantly editing my posts after publishing to fix grammatical or spelling mistakes, or even to improve readability.

On Instagram I sometimes make mistakes with the headline which I write on the main image, and once I make a mistake the only way to fix it is to remove the post and upload it again. If I catch the mistake right after publishing that’s not a big deal, but just now I caught a mistake on yesterday’s post and I can’t do anything about it.

Last night I published the Kuwait Pavilion post on Instagram and I accidentally used the promoted icon for the post, even though it wasn’t a paid post. I know how I made the mistake, I was working on a paid post in parallel and so used the same template when working on the pavilion post. I can’t edit it now and the post already has over 1,600 likes so I can’t delete it and publish it again.

What’s even more frustrating is that I had two main images I was deciding on for the post, the second one (above) which I didn’t use didn’t have the “promoted” icon. So frustrating!




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Celebrating 22 Years of Blogging

I just realized today is my 22nd blogging anniversary. I published my first post on February 6th, 2003 on qHate.com which I just realized is currently down. Turns out I changed hosts and forgot to point the domain to the new one.

Super strange that blogger.com is still online it’s the software and host we had used back then to blog from. I just logged in to make sure that Feb 6 was when I first started blogging and was surprised it worked.

22 years, still blogging.

update: qHate is back online and miskan is also online.




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@248AM – Two Years Later and a Year in Review

It’s been two years since I launched my Instagram account, and what a year this one has been. Since we are at the end of the year I wanted to do a year in review kinda post so that I have a record of it somewhere.

It was a pretty stressful year trying to find content that would be suitable and engaging enough for Instagram. If a post won’t generate more than 1,500 likes, then I wouldn’t consider publishing it. It’s a difficult ask, and a lot of pressure, especially since I only have around 55K followers, but it’s one of these policies I created for myself so I could keep the quality of my posts high. Plus, I work better when pressured so this helps.

There are exceptions of course, sometimes I like to post things I care for, like I posted about British Film week recently, and another post about a local creative winning an award for a book design. Both posts I wasn’t expecting much engagement on, but I didn’t care really. Other times I post stuff not expecting much engagement, like my Primark post, but then it turns out to be my 2nd most reached and engaged post, and the most shared of the year. I haven’t figured out yet what post will blow up or not, don’t think I ever will. The biggest surprise was probably my post on the new IKEA store in Shuwaikh. I published it and went to walk my dog. I didn’t even check my account again for over an hour because I didn’t want to feel the disappointment of publishing an un-engaging post. To my surprise the post had blown up and it’s now my 3rd most reached and engaged post of the year, I think it has over 6,000 likes. No idea why, but I think the whole comparison to a movie set must have caught people’s attention.

One thing I’ve been trying to tackle is copycats. I used to have that issue back when there were so many bloggers, I’d post about something and then they’d post the same thing. With Instagram I’ve had to deal with people using my photos without permission, or copying content ideas or formats and always without crediting the source. It’s very frustrating obviously because it’s not easy coming up with new ideas or topics, and then people just copy it. But people aren’t just copying me, there is so much copying of each other it’s ridiculous. Someone flies a drone over a new project, posts about it, within hours you have a dozen other vloggers flying their drones to capture the exact same thing and post about it. Someone posts about some hole in the wall fatayer place, suddenly everyone is discovering hole in the wall fatayer places. Mostly, I just find other peoples content so uninteresting and so hard to watch. Why do most vloggers sound like car salesman on a TV commercial?

Financially, this year been really good to me, like a life saver since I got married and had a ton of things to spend on. I generated 0% of my blog income through the website, 100% through my Instagram account. That’s just crazy.

I compared the performance of this year to the past 10 years and 2024 was the highest performing. It’s not higher than 2012/2013 which was the blogs financial peek, but I’m getting pretty close.

Initially I was worried about labeling my ads as ads since I wasn’t sure advertisers would want that, but thankfully, they’ve all been fine with it. I think I only had one or two brands that refused to advertise with me unless I hid the fact it was an ad. Since I’m not in this for the money I obviously didn’t care. I’m also not accepting ads from brands that are being boycotted.

I’ve limited myself to 3 promoted posts a week which is a lot considering I post on average like 5 or 6 posts a week. But it’s good money and I don’t want to turn it away. So instead, I’m just more active trying to find more content to post. It’s a win win for everyone, readers get more content, I get financially rewarded.

Back to the subject of labeling ads as ads, I think my readers appreciate it which is why they’re actually more willing to engage with my promoted content. I still don’t understand how I’m one of the very few people who labels ads as ads. If it’s an ad just tell your followers its an ad, it’s not a big deal.

Now the plan for next year is to try and just keep things the same.

I don’t need more ads, at the current rate I’m more than good. I also don’t need more followers.

I think 55K is basically all my target audience in Kuwait. Anymore and I think I’ll be getting followers who shouldn’t be following me. I’ve had to block so many people this year, I just checked and as of this post I’ve restricted 371 people and blocked 584. I have zero chill. You get two strikes, first strike I restrict you, second strike I block you. The ability to restrict and block people are my favorite Instagram features.

Anyway, until next year.




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This Post was Deleted

I had to take down my last post because it upset some important people involved in the event. At this point in my life, I don’t have the energy for unnecessary arguments, so I decided it’s best to move on.

Thanks for your understanding, and I appreciate your continued support.




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I Love Ai

This morning I noticed a new “Made with Ai” label under my instagram post on @248am and I thought that was really interesting and worth talking about. The image was labeled “Made with Ai” because it was in fact made using the help of Ai. Although a bit too dramatic a label for this specific case, I do think this is a really helpful feature since so much digitally generated content looks real nowadays.

Throughout the years I’ve enhanced photos published on the blog, sometimes it’s minor stuff like increasing saturation, playing with contrast, or removing blemishes. Other times it’s more drastic like removing garbage from photos, or recently with instagram, adding more image to an existing image.

Before Ai, removing things such as garbage required the use of a Photoshop tool called the clone brush. It wasn’t too difficult to do, but depending on the scene, it sometimes required some skill to make it look natural.

But, over a year ago, Adobe introduced a new feature into Photoshop called generative Ai. This changed everything. I could now select all the garbage in a scene for example, and with a click of a button, Photoshop will remove it all. The Ai is so good you wouldn’t even be able to tell the image was manipulated.

With Instagram, I use Ai in a slightly different manner. Most images are shot in landscape, but all my posts are square. So, to get wide images to fit into my square without having to crop into the image, I sometimes add more image. For example, my lions post from today. I was limited with the number of photos available of the lions, so I had to use a screen grab from a video. The video was wide and so I could either crop into the image and lose some of the background, or keep the full image and just add more sky and more grass below. I chose the later. Because the video was only 1080p, cropping into it would reduce the resolution, but even if resolution wasn’t an issue, cropping into the photo would make the final image feel claustrophobic after adding my headline.

So let me take you through the different stages to better illustrate this. First one above is the actual screen grab from the video.

The photo above is after converting it to a square. Can you spot the difference? First thing you’ll notice is the extra sky and grass below the image. Then if you look carefully you’ll also notice a slightly increase in saturation and a visually more interesting sky with a cloud formation.

Finally, here is a side by side image of how my post have looked like without Ai on the left, and the final result with Ai on the right.

Not sure I like this specific photo being labeled as “Made with Ai”, since that’s not true, it wasn’t made with Ai. The main subject matter wasn’t changed, I didn’t for example generate fake lions or manipulate the story the image is telling, so I don’t feel it deserves that label. Maybe an “Enhanced with Ai” label would have been more appropriate here.

I think the “Made with Ai” label is meant to prevent the negative use of Ai, like in fake news, but in this case, Instagram is making it look like my image is fake news and not real when it is. But since Instagram is labeling all images that used some sort of Ai as “Made with Ai”, this label is going to be the new norm I guess.




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Posts are taking longer than before

When I first started this blog I was posting maybe 5 times a day? It was constant content but mostly non-Kuwait related. Then overtime I realized people were more interested with the Kuwait content so my topics because Kuwait focused and I dropped down to around 2-3 posts a day. Then, it dropped down to 1-2 a day. 14,000+ posts later and now I’m barely managing 1 post a day.

A lot has changed obviously in the 20+ years since I started. Back then the only other source for content were physical newspapers and magazines. Instagram, Snapchat, Twitter and TikTok didn’t exist and so my blog was the only source of interesting Kuwait related content that was fast/live. Magazines you had to wait till the end of the month to read about something and newspaper were just not interesting and still aren’t interesting.

But now with soooo many sources for content I’m still finding my way of how to still be relevant and interesting. I think 99% of the content out there is trash, and I still don’t get this yelling salesman style of tiktok videos that people seem to do.

It’s been over a year since I launched my Instagram account and I really don’t think there is anything like it in Kuwait, mostly because of the wide range of content I cover. I at least think it is all interesting. Well based on the engagement people are also finding it interesting. But I really haven’t changed my content style much, it’s always been random. Scrolling through my Instagram account now makes me more aware how my brain is all over the place.

But, content is also taking a lot longer to put together. I use the app Simplenote for my blog, basically anytime I have a topic idea I create a new note. Then as I collect information on that topic I fill in that note. As of right now I have 203 potential future topics to post about, with some of those topic ideas even broken down further. For example, I have a “Design Highlights” note but under that I have 9 future posts. And these are solid topics, not random restaurants I’m invited to try, which I have zero interest in going to.

Yet I can barely scrape together 1 post a day for some reason. I’m trying to understand why and I think that’s mostly because it’s taking me longer than before to collect the information for posts. I’m now turning 46, I was 25 when I started blogging. I have a lot less free time, I have more responsibilities now and I don’t think I can do slapstick posts, basically random posts without substance. I understand that because of my Instagram account where I’ve set a personal benchmark where every post needs to be a blockbuster hit, but I should be able to post random shit here. My Instagram posts take a lot longer to put together than my blog because I spend so much time on the photo, and so much time getting the headline interesting without having to clickbait, and then I need to manage my writing since I’m limited to just 2,100 characters on Instagram. But, I do a lot of random posts on twitter than I do here.

As I just wrote that last sentence, I think I answered my own question. It’s a lot easier to post on twitter than it is on my blog where I need to sit down in front of a computer and do it. I no longer get on my computer in the evenings, I don’t have a laptop open in front of me while watching TV. Maybe that’s what I need to change, either start getting on my laptop again in the evenings, or just get comfortable posting on the blog through my phone.

I tried posting from my phone maybe 10 years ago and it would mess up the look of the post. But the WordPress app has changed a lot since then and so has my blog theme so maybe it’s not an issue anymore. I’ll try to post from my phone again and if it works it should hopefully improve things moving forward.




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Issues with Leaving Comments

If you’re getting an error leaving comments or seeing 0 comments when there are actually comments, I’m aware of the issue and I’m trying to get it fixed.




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@248am – 1 Year on Instagram

So it’s been around 1 year since I launched the @248am Instagram account, and I kinda wanted to do a year in review post. In summary, it’s been a pretty intense experience but one that I’m starting to enjoy a lot more.

First some interesting stats…

Posts with the highest number of likes
Photos from the 1976 National Day Parade – 9,280 Likes
Chipotle if Officially Coming to Kuwait – 6,414 Likes
New English School Photos 1974 – 5,093 Likes
1973 Fashion Shoot Around Kuwait – 5,020 Likes
The Sadu Brick Road – 3,791 Likes

Posts with the highest number of comments
How to Watch Barbie if you’re in Kuwait – 356 Comments
Chipotle if Officially Coming to Kuwait – 248 Comments
694KD for a T-shirt? – 234 Comments
Nando’s is Coming to Kuwait – 172 Comments
Do you Remember this Tree? – 170 Comments

Clearly people care a lot about food and nostalgia. Even though I know that, I actually do try to limit those number of posts since in the end, I don’t want to be categorized as a food blogger, nor do I want to turn into one of those accounts that just posts nostalgic content.

Posts that go viral are also a love and hate thing with me. I love it when my posts get attention, but I dislike some of the attention it brings. Posts that go viral tend to attract all sorts of random people and that mostly gets reflected in the comments section. I read and moderate my comments section, but trying to moderate a post that’s gone viral is not easy, especially since Instagrams comment management system isn’t great. Also those posts tend to attract a lot more non-English speakers who end up skipping my caption and then leave comments in Arabic which I have to try and read or translate to English to understand.

Oh, and I still have no idea what goes viral and what doesn’t. Whenever I think I’ve figured it out I get proven wrong. I’ve had posts I thought would blow up but nobody ended up caring for, then I had random posts like my Meteor Showers post that went viral for some reason with over 2,800 likes. That post going viral actually gave me anxiety because a meteor shower isn’t something I could control and I felt like it had to perform or else a lot of people would have been let down.

Generally though a year later I’m much more relaxed and comfortable with instagram and I’m starting to enjoy it more.

Financially the Instagram account has been great for me. I mark all my ads as a “Paid Promotion” and I also include the “Promoted” word in my post icon. I wasn’t sure how advertisers or readers would feel about this when I started, thankfully it’s been a positive experience from both sides. I think readers appreciate the fact that I’m not passing ads off as my real opinion which is what 99.9% of local influencers seem to do. On the other hand, advertisers have been supportive of this as well with only one that decided not to advertise with me because I wouldn’t agree to not mark the post as paid for.

So yeah that’s pretty much it, 1 year on instagram summarized.




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Have something to sell?

Just a quick heads up since I noticed it’s a common question on Reddit. If you have anything you want to sell the blog has a pretty active classifieds section. If you’re on your phone you might not have realized that since the link is hidden in the menu but if you click the 3 dots on the top right you should spot the link. So check it out. classifieds.248am.com

I also get people asking me what happened with the section Kuwestions. Basically, I had to shut it down. The software it was running on hadn’t been updated by the creator in years and bots and spam had taken over the database to the point just the user database alone had grown in size to over 500MB making it extremely sluggish. But, I had created Kuwestions to replace my previous Forum which both were created back when the Kuwait Reddit community wasn’t very active. Now that r/Kuwait is active, I didn’t see a reason for another forum anymore




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Shaheed Park Post Has Been Removed

I was just made to take down the post on Al Shaheed Park Phase 3. I do have a strict policy of not removing posts but didn’t have a choice in this matter, sorry about that.




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248 Instagram Posts

Last time I posted an Instagram update was back in March and since I hit 248 Instagram posts today, I figured I’d post another update.

Since March things have changed a lot. I’m now a lot more comfortable posting on Instagram and I’ve more or less figured out how it works best for me. I also now have a better understanding of what kind of content I can post here and what kind of content I should post only there. For example, this post isn’t going to be on my Instagram account.

The blog is where I can be more personal, or complain about things if I need to, while my Instagram account is more positive feel good entertainment. Back when I started blogging there weren’t a lot of platforms for people to voice their opinions on so I used to criticize and complain a lot because I felt I had to (I was the only voice). Now with Instagram, TikTok, Snapchat, Twitter etc.. everyone has a voice and everyone is complaining all day. There is so much criticizing and complaining online that I no longer have to do it hence why I’m more chill here (can’t remember last time I complained about something) and which is why I want @248am to be a feel good account.

One way of keep @248am a positive place is by censoring the comments. The comments on @248am are heavily moderated, anyone who shit posts gets their account restricted instantly. Basically by restricting an account that person won’t know they’re restricted and can continue shit posting as they want but their comments are hidden to everyone else including me. Anyone who leaves racists or hateful comments gets a straight up block. This allows me to keep the comments section a healthy place. People can still have different opinions and discuss them of course, but it’s all a lot more civil without the shit posters and haters.

Something about Instagram which is great is the ability to watch a post go viral live. Best example of that is my Chipotle coming to Kuwait post. Firstly how cool is it that I broke the news back in November? I know Alshaya probably hate me because I keep doing this but I really love them because they keep bringing all these cool brands for us. That Chipotle post blew up, I knew it would but did not expect this much. That post got over 6,000 likes, nearly 20,000 shares, 248 comments and reached nearly 77,000 people. Keep in mind I also have less than 30K followers there. I couldn’t put my phone on mute because I need to moderate the comments so the constant buzzing of my phone was super annoying, but watching it blow up from behind the scenes was actually thrilling as well.

I’ve also realized, all these local influencers with hundreds of thousands or millions of followers are most likely all fake followers, or if not fake they have like 0.3% engagement rate or something. How do you have 3 million followers but only get 100 or 200 likes per photo? Someone was once telling me likes aren’t important anymore, everyone is just watching stories etc. I don’t think thats true and I think I’m proving it. People want good content and they will appreciate good content when they come across it. People also read, I was worried no one would read my Instagram posts but they actually do and I love that.

Instagram has actually made me confident again with my blogging skills. I think because I wasn’t on Instagram I felt a lot of people had forgotten about me or I felt like because I wasn’t on Instagram my content wasn’t as good. But now that I’m there I’ve realized I’m still the best at what I do which is finding great content to post every single day. There aren’t a lot of people in Kuwait who can do it (if any), and the crazy part is, I’ve been doing it for over 20 years now and haven’t run out of ideas yet.




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Are you not seeing new posts?

I know its counter-intuitive to ask this here but not sure how else to get this issue sorted.

Over the past 10 days I’ve gotten a number of comments asking me why I haven’t updated the website in a while or why I stopped posting when I haven’t. Turns out there is some sort of cache issue causing people not to see any of the new posts.

For me to solve this issue I need to try and understand it better. If you’re facing or faced the issue above could you let me know what browser and device you were using and which Internet provider? I want to see if there is a connection.




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Blog’s New Look

So just a quick announcement, I’ve updated the blog theme slightly. Basically, I’m doing away with the sidebar since I no longer need it plus, the majority of my readers access my blog through their phones and so most people weren’t seeing the sidebar anyway.

I still have work to do with the theme so you’ll probably be seeing various little updates over the next week or so like adjusting text sizes or image sizes and various spacing all around.




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My Favorite Blog Experiences

Last week I posted that it’s been 20 years since I started blogging and that got me thinking about all the great things I was able to do because of the blog. My memory isn’t great so I most likely left some out, but here are some of my favorite things I got to experience because of my blog:

Visiting the USS Truman Aircraft Carrier
I was invited to tour the aircraft carrier stationed in the Arabian Gulf. They flew me out to the carrier on a military plane and then we landed on the flight deck. I watched fighter jets take off and land while standing just a few meters away from them, I was then given a tour of the hangar deck, the bridge, the watchtower, and all the other cool areas of the aircraft carrier before finally flying back to Kuwait. As a kid that grew up wanting to be a fighter pilot, this was a dream come true.

Breitling WingWalking Experience
I got to sit on top of a biplane while it flew me around. I mean, that’s a once-in-a-lifetime experience right there.

Formula 1 – Abu Dhabi
I was invited by the Abu Dhabi tourism board to attend the F1 race and all the events attached to it. I was given a tour of the city by the city, I got front row tickets to every concert including Depeche Mode and Jay-Z, and I even got to attend a yacht party with Maradonna and David Hasselhoff. An insane experience for a huge F1 fan like myself.

Jebel al Jais in a Ferrari
Ferrari sent me to Dubai and gave me keys to one of their cars for a day. Obviously, the first thing I did was drive to Jebel al Jais. It’s a mountain road that many consider being one of the greatest driving roads in the world and so I got to tick that experience off my bucket list.

Visiting Audemars Piguet in Switzerland
Not many people might find this experience interesting, but I’m fascinated with how things are made. I got to visit one of my favorite watch manufacturers, see how the watches were made, and meet some incredibly talented craftsmen. The whole experience was very educational.

Baselworld
Trafalgar sent me to the largest watch show on earth to cover it for my blog. The show which ran from 1917, ended back in 2019 and so I feel very lucky to have experienced it during its prime (before the Apple Watch).

CES – Las Vegas
Huawei sent me to the largest consumer electronics show in the world, CES. For someone who loves tech and grew up reading about CES in magazines, this was another dream come true moment. 

I’m really thankful to all the brands (plus the US Embassy), including the ones not mentioned above, for giving me so many great and fun experiences over the years.




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20 Years of Blogging

Twenty years ago, I, along with my oldest friend (@nibaq) and my sister (@rampurple), decided to launch a blog together called qhate.com. To give you an idea of how long ago that was, none of the social media platforms like Facebook, Instagram, and Twitter existed back then. Gmail wasn’t even born yet; some of you reading this weren’t born yet either.

After launching Qhate, the blog quickly turned into a war blog covering life in Kuwait during the 2003 invasion of Iraq. The blog gave the world a glimpse into our lives during those uncertain and sometimes scary times. If you want to check it out, the blog is still up; it’s a time capsule.

When the war ended, we decided to stop that blog and start different solo projects; mine eventually became 248AM.

I’m incredibly thankful for all the benefits the blog has gotten me over the years, including the relationships I have formed, the memorable experiences I’ve had, and the financial benefits it has provided. (Insert all the cheesy hashtags here)

So thank you for all your support.

Note: It’s so weird that I published this post on Instagram first. When I initially started Instagram it was meant to support the blog but now the blog feels like it’s the Instagram accounts backup.

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