
The other day I mentioned a design agency called Landor and today I am gonna mention another great agency called Interbrand. Everyone knows that Leonardo Da Vinci painted the Mona Lisa, and Van Gogh painted the Starry Night, but very few people know which agency created the Vodafone logo, yet alone which designer was behind it. Designers are not as appreciated as painters although both are creatives. Creating a brand identity I believe is harder then creating a painting. When artists paint they paint for themselves. Their painting in the end will be purchased by 1 person who might be the only one likes the painting. On the other hand a designer creating a brand identity has a lot more pressure and a much much more difficult aim. When a designer creates a brand its not just for himself, its for everyone. It will be seen by thousands and millions of people and it will become part of peoples daily life. Brands are not locked up away in some museum where viewers trickle in one at a time to see it. Brands are let out into the wild where millions and millions of people will interact with it.
Interbrand have created identities for some of our favorite brands ranging from Imation, Nikon, and Lufthansa to British Airways, 3com and Lexmark. My favorite is Petro-Canada.
For some samples of logo’s they have designed click here
For the agencies website and portfolio click here

I met with
Nibaq joined me for lunch today at Burger King. I had a kids meal like yesterday with 2 extra burgers. He had 2 Kids meals also. I got the
Over the weekend,
Remember the BumFights DVD I bought the 

The other day I watched Terminator 3 and I was a bit surprised in one scene. The scene in question is when Arnold comes to the present time, goes into a bar, steals a strippers clothes and car keys, then goes out to the guys old beat up truck and drives off. Just before he drives off he puts on the strippers watch, an Offshore Audemars Piguet. I found that a bit odd since the watch cost A LOT more then the guys truck. A LOT more then the guy could ever make. It was total bullshit, no stripper working in a bar like that could make enough money to buy a watch like this. So I was kinda put off at the lack of realism in the scene. Anyway, yesterday I found out that this watch store I know in Kuwait has two special edition watches. An Audemars Piguet,
Starting today I will start posting what I had for lunch. It will go under the Lunch category and it will help me (and anyone else) keep track of how much junk food I am eating. Today I had McDonald’s. 1 Fillet-O-Fish combo supersized, and 1 double cheese burger.