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Yesterday I got my driving license renewed for the first time in like a decade. Previously they’d renew the license for 10 years but now its year by year which is super annoying but whatever, there isn’t anything I can do about it. What I wanted to write about was the required documents you need to renew your license, and the process you have to go through at the traffic department since the information on e.gov.kw is inaccurate. This way if anyone is googling information, they’ll hopefully end up on this page. So lets begin.

Required Documents:
– Civil ID Copy
– Passport Copy (photo page and visa page)
– Work Permit Copy
– Your Company’s Notarized Signatures (e3timad tawkee3)
– Two Personal Photos, Blue Background 6×4
– Your Expired License

Once you have all your documents head to the traffic department near you, I live in Salmiya so I headed to the traffic department in Jabriya. As an expat I can only renew my license in the afternoon starting from 4PM. Get there early. On arrival first thing you need to do is go to the typists who are usually located near the main entrance. Tell them you want to renew your license and hand them all your paperwork. They’ll type out the correct form with your details and then staple all the documents together. They’ll charge KD1 for this process not including making copies of any documents. You could ask them what you have to do next and they’ll point you in that direction.

The next step is to hand your paper over to the license renewal desk (it’s marked) and in my case was located inside the main hall of the traffic department. Make sure you don’t have any fines, if you do they’ll make you go settle them first. If you don’t have any fines they’ll print out a paper for you stating that. The next step is to get your documents signed by the officer in charge. The officer wasn’t at his desk when I went so they told me to go to another officer outside the main hall sitting at the front desk. When I went there I swear there was a queue with around 100 people in it. I couldn’t see the end of the line kind of queue and I’m not exaggerating. While standing there in shock and regretting not bringing my Nintendo Switch with me, I spotted an officer nearby so I went up to him just to make sure this was the line I had to stand in. So I went up to him and in English asked him where I should get this signed. He told me he doesn’t speak English, then I pointed at the document and he said go stand in that line. So I pointed to the line and was like this line?? He then asked me if I had my old license with me, and I showed him, then he asked to see a few other documents which I showed him. He then told me to get a KD1 stamp which I did. He stuck the stamp on my form, took all the documents, went behind the desk and had the officer there sign my document. That was super nice of him and I got to avoid standing in line for an hour. So good luck with this step.

Once you have the documents signed you head over to the driving license renewal desk again and hand them the papers. You’ll now have to sit and wait for your name to be called out. If your license is already expired then they’ll call your name out and tell you to go pay a KD5 fine. This fine will only pop-up at this stage, you can’t get it paid before the process. Once you pay the fine you come back and give your papers again. After a short while they’ll call your name again and send you to a room to get your photo taken. Once you get it taken you’ll have to wait for your license to get printed.

When I was there yesterday they were having technical issues with the license printing machine so I had to wait two hours to get my license printed. The employees actually stayed late after their working hours to make sure everybody got their license printed including the main officer. They were pretty apologetic about the delay. Thankfully there was a Formula 1 race taking place last night, and so I got to watch it live on my phone while I waited which wasn’t too bad.

So there you have it, this is what you need to do to renew your license.

One of the first modifications I wanted to do for my new Lotus was to swap out the car plates. The car came with the squarish shaped U.S. plates but because of the low and wide stance of my car, I knew the much wider and slimmer Euro plates would look better on it. But I didn’t have any idea on what the process was to swap the plates, nobody I asked had any idea and I figured it probably meant I needed wasta or something. Turns out, all you need is a bit of time and patience.

A reader got in touch with me last week after he reading my Lotus post in which I requested info on plate swapping. He told me he was going to the General Traffic Department to get his damaged Euro plates swapped for new ones, and I could come along and swap my square plates for Euro plates as well. All I needed was:

– Civil ID Copy
– Car Registration Copy
– U.S. Sized Car Plates
– KD5 Stamp
– The Car
– Bdal Talef Loha Orobiya “بدل تالف لوحة اوربية” (you get this from the typing guys outside the traffic department)

I got this done at the Asma branch of the General Traffic Department. Not sure if you could do this anywhere else, the license plate printing facility is located in Asma and I don’t know if they have one located elsewhere. Below is the process to getting your plates swapped:

– First thing you do once you get to the traffic department is visit the container room outside that houses the typists. You need to request “بدل تالف لوحة اوربية” which is the European plates request form. They will request a copy of your car registration and civil ID. They charge KD1 for typing this request out onto the proper form.

– Once you get the form with all the copies stapled, you need to head inside the building and then upstairs. When you’re up you’ll find a stamp machine, buy a KD5 stamp and stick it on the top left of the document.

– Next you need to head over to the the raed’s office “رائد” (Police Major) who will need to sign the document. Now here things might vary for you. As the raed was about to sign my request, he asked what the car was and I told him a Lotus. He didn’t know what that was and so told me to take the car to the vehicle inspection area to have them confirm I could fit Euro plates on the car. I told him I had pictures of the car I could show him, but I think he just wanted me to do a little running around.

– The vehicle inspection area is right next door, so I took my car and headed there, gave them the papers and they just signed and stamped it for me.

– I then headed back to the raed, he took my paper and signed and stamped it as well.

– Now you’re nearly done. The next step is to make a copy of your signed document and then take both the original and copy of the document and head to one of the computers so they could insert your request. Depending on how nice the person handling your papers are, they might have on of the helpers make the photocopy for you which is what happened in our case.

– Once your request is inserted into the computer you need to leave the building and drive over to the car plates section which is located on the side of the main traffic department building.

– Make sure you have a copy of the request along with your old car plates. You need to remove them off your car yourself so make sure you have the correct tools with you. Hand over the final document along with your old plates to the guy sitting behind the desk and in around 10 minutes you will get your brand new plates.

The whole process took nearly 2 hours, it might take you less or more depending on the amount of people there and the steps that they make you take. No wasta is required though which is great and the new Euro plates look much better on my car now.

Fathering the Grey is a new E.P. by Kuwaiti singer/songwriter Tareq Almulaifi. I was recently put in touch with him and kinda liked his stuff so wanted to feature his work on the blog.

Tareq got involved with music when he was really young. Since he moved a lot throughout his childhood (his father was a diplomat), he turned to music since it was his only constant wherever he went. He played percussion in each school he moved to as well as joining the school choirs. Once he picked up a guitar and started singing and writing his own music, he’s been doing it ever since. He currently lives in New York and does music full time either playing his own stuff or collaborating with different artists as a singer-songwriter (like the KID SINGAPORE video above) while also working as a drummer for hire. He plays drums for an average of 3 bands at a time, some of which are Lilly Wolf, Da Nomads and Wild Blue Yonder.

You can check out his E.P. Fathering the Grey on [Apple Music] or [Spotify]

You can also keep up with what he’s doing by checking out his website tareqalmulaifi.com or by following him on instagram @tareqalmulaifi

As you’re probably aware by now, cops are resorting to remove the license plates of illegally parked cars in an effort to stop the habit. A reader last week left a comment under one of my old posts detailing the process involved in getting back the plates and I’ve went ahead and summarized it into bullets points below:

– Cops took his car plates after he illegally parked in old Salmiya

– They left a ticket and a sticker on the windshield with information on which traffic station to go to

– After waiting for a few days he went to the traffic station in Jabriya where he presented them with his traffic ticket and paid a fine of KD20. He then had to get a signature from the supervisor and after that was told to come back the next day

– Next day he headed back to Jabriya where they told him to go to the Salmiya traffic station instead

– After getting to the Salmiya traffic station he had to get another signature from the supervisor there

– After getting the signature he then had to go to another room where an officer gave him back his plates and asked him to sign a document stating he received his car plates

– You don’t get your screws back so you need to pass by a hardware store before you head back to your car with your plates to screw them back on

The process seems like such a hassle I hope I never get my plates taken. Not that I park illegally anyway, but in Salmiya there are some parking spot you might think are legal but are most likely illegal (Exhibit A).

Thanks RJP

Super/Foods is a new whole foods bar that just opened up this past weekend in Shuwaikh. It belongs to a friend of mine and so I’ve know about the concept for sometime now and I’ve eagerly been waiting for it to finally open.

Whole foods is defined as foods that are unprocessed and unrefined, or processed and refined as little as possible and thats the main philosophy behind Super/Foods. It’s a vegetarian place with a lot of vegan, gluten free and raw options as well. Their menu is pretty straight forward, you have the create your own greek yogurt or chia pudding bowls, they’ve got savory toasts, sweet toasts, a number of salads and finally drinks that include smoothies and cold pressed juices. Oh they also have a ton of dessert bites as well as pre-bagged nuts and chips.

Their chef was based in the UK and had previously worked at Nama Foods and Tanya’s Cafe, both popular raw food restaurants in the UK so even though the place is new, there is a lot of experience in the kitchen. They’ve only been open for four days now and I’ve already been there twice so far and I’m hooked on two things, their avocado on toast as well as their beet-hummus on toast sandwiches. I’m also in love with their sparkling Blue Majik drink although I think it has to do more with my obsession over its color than its magical properties.

I’m also in love with the branding of the place as well as all their packaging and all the copy thats written on them. The feel of the place along with the good food has made Super/Foods one of my favorite restaurants at the moment alongside JOA, Habra and Table Otto. So many good places at the moment, I don’t remember the last time I was so excited over food like this.

Super/Foods is currently in their soft launch phase and are open from 10AM to 6PM. They’re located in the new Mayar Complex in Shuwaikh [Google Maps] and you can follow them on instagram @superfoodskw.

And here is a picture of their [Menu]

The Argan Square project is located in Salmiya right across from AUK and is nearly complete and will be opening soon. Below is a list of brands that will be located there:

12 Chutneys (Indian Restaurant)
American Copy Center (Print Shop)
Ananas (Juices and Smoothies by Ubon guys)
Arabica (Coffee Shop)
Backyard (Restaurant)
Bean to Bar (Chocolates)
Big Smoke Burger (Burgers)
Bowl’d (Acai bowls)
Caribou (Coffee Shop)
Coffee Masters ME (Coffe Shop)
Diet Center (Pick Up & Go)
ICAF (Coffee Shop)
MANA (Mediterranean Restaurant by Ubon guys)
Muscle Maker Grill (Restaurant)
Rockhouse Slider (Burgers)
Scoop-a-cone (Ice Cream)
Ubon (Thai Restaurant)
WH Smith (Bookshop)

Since I live in Salmiya, from the list above I have to say I’m looking forward mostly to Ubon, Arabica and 12 Chutneys opening up in the area.

Hey Guys. So, most of you have probably forgotten who I am, but at some point in time I used to write film reviews for this blog (I think i ended up writing 3 in total?). Where did I go? Well, to that vast wasteland we like to call laziness. But, here’s hoping this article will lead a more frequent visit from myself so here goes.

2016. A terrible year by all accounts, but strangely, an incredible year for cinema. After one of the worst summer movie seasons of all time, without a single film sticking out, it’s quite the surprise reaching the end of the year and finding so many hidden gems.

My taste in film might not appeal to most, but the point of this post is that hopefully you will learn about or discover a hidden gem that otherwise you wouldn’t have considered. I’ve also made it a point not to include any foreign films, as there were many beautiful ones, but this is a year that represents a renaissance in American Cinema with many films that are so unique and fresh that I had to celebrate them. So without further a do, here are the 15 best films of the year, according to my pretentious and unnecessary opinion.

Disclaimer: At the time of writing this article, I hadn’t seen the following highly acclaimed films that might have had a spot otherwise: Cameraperson, Hell or Highwater, Tower, Paterson, Fences, Krisha, The Fits, and The Handmaiden.

Check out my list below:

Yesterday I was trying to find an article I had posted about an event that took place in Kuwait back in 1974. A friend of mine works right next to Souk Al Kabeer in Kuwait City and I thought she would be interested to know that during the construction of the building back in 74, it collapsed during the night while the construction workers were asleep and killed I believe around 40 or 50 people (I think?). I couldn’t find the article but the video above is taken from the AP archive shot that morning showing the aftermath.

I was flipping page by page through my 50s to 90s category on the blog trying to find the article and I couldn’t for some reason. But, I did realize something important, a lot of the videos of old Kuwait I had linked to or a lot of links to photo galleries of old Kuwait on other websites or blogs were now dead and no longer available.

It’s rare and difficult enough finding these treasures and so its pretty sad that many of them are no longer available to view. I was pissed off at myself and disappointed that I didn’t think of downloading or saving backups or hosting the images myself. I always considered it bad etiquette to find images on another blog and then host them all myself, I thought the proper thing to do would be to link back to the blog instead and send people there. Now I regret doing that, I shouldn’t trust other people with the responsibility of archiving history.

I should set up a gofundme where all the money we collect will be used towards purchasing old 1930s to 1970s archive footage of Kuwait

— mark248am (@mark248am) January 10, 2017

Thinking out loud I tweeted that I should probably set up a GoFundMe account where all the money collected would be used to purchase old footage and photos of Kuwait from the likes of Huntley Film Archives, Periscope Film, AP Archive, various Flickr accounts and the likes and then store them somewhere in the cloud for everyone to access and where it could remain permanently.

But then we’re back in the same situation, where you’re trusting a person (in this case me) to maintain and keep this archive, but what if something happens to me? Say for example one day while driving down the Gulf Road and my Datsun bursts into flames and I die, that means I won’t be able to continue to pay for hosting and maintaining that archive. Actually thats whats going to happen with my blog as well, probably stay up a month or two after I die, and then it would disappear forever along with the 10,000+ posts and over 200,000 of your comments.

This is why I think there needs to be a non profit organization that is responsible for archiving these important items. And I’m not talking about historically important films and artifacts, I’m talking about general random everyday stuff that people wouldn’t think of archiving from old Hardees ads to some guys family photos from the 60s (they’re wonderful). They don’t sound like very important items to archive but I personally think they are. They’re everyday life from a different era.

There actually might be a local organization that is doing this and I’m just not aware of it but I doubt it. KOC have a great in-house archive department which is extremely organized and one I’ve visited and written about [Here], but they are archiving their own content and not other peoples.

Anyway, what I’m trying to say is an organization needs to be established and if anyone ever decides to do it then please invite me to be part of it. For now I’m going to spend this weekend skimming through my old 50s to 90s posts and make sure everything I’ve linked to I’ve also mirrored on my blog so if the source is dead the information is still here.

I don’t think any notebook has ever gotten as much hate as the new MacBook Pro’s have and I can’t understand why. Last week I replaced my 13″ MacBook Air with the new 13″ MacBook Pro with the Touch Bar and I just love it.

Before I go ahead and explain why I love the new MacBook Pro so much and why I think its so much better than my already amazing MacBook Air, I’m going to first quickly explain why the biggest issues people have with the MacBook Pro don’t really affect me. This review is also fairly long compared to my regular posts so I’ve titled all the main paragraphs that way you can skip down to the area you care more about if you don’t feel like reading.

No USB Ports
This is probably the biggest issue people have with the new MacBook Pros, they don’t have the regular USB Type-A ports and instead Apple replaced them with the newer, slimmer, faster, better but also less popular USB-C ports. In my case I rarely used the USB ports on my MacBook Air, the only time I ever used them was when I traveled I’d charge my iPhone from my Air’s USB port and when I wanted to copy stuff onto or off memory sticks. I barely used USB so for me if the ports are USB-C or Type-A… I don’t really care. I bought the USB-C to Type-A Apple adapter so IF I ever need a regular Type-A port, I’ll just use the adapter. I’d rather have a slimmer notebook without any USB ports than a thicker one with. But again thats because I rarely used the ports to begin with and I can always move things around wirelessly.

No SD Card Slot
This I was more upset with than the lack of USB ports. I take a lot of photos with my camera for the blog and when I travel so it was very practical having an SD card slot in my MacBook Air. But it’s not that big a deal really having no SD card slot. My current camera’s SD card has WiFi anyway so I’ll just wirelessly transfer the photos onto my Mac. Actually, most of the time I copy the photos over to my phone first, edit them in VSCO and then AirDrop them onto my Mac. That’s what I did with these pictures in this post for example.

Battery Life
This wasn’t an issue until Consumer Reports tested the new MacBook Pro’s late last month and got battery life that ranged anywhere from 4 to 18 hours. They cited major inconsistencies which I have yet to encounter with my short time with the notebook. So far my MacBook Pro is lasting me as much as my MacBook Air would which is to say all day of on and off use.

Max 16GB of RAM
A lot of people have made a fuss that the maximum amount of RAM the new MacBook Pro’s support is 16GB. I had 8GB of RAM on my MacBook Air and I was doing design work and editing large files on it without any issues. I have 8GB of RAM on my new MacBook Pro and I expect it to perform even better than my MacBook Air so I’m fine with the 16GB limit since I don’t need more than 8.

The Review
Now with the controversial items out of the way let me start my review. I’ve never owned a MacBook Pro (or PowerBook). My first notebook ever was a white 12″ iBook G3 Dual USB back in 2001 (considered the most unreliable Apple notebook ever). Since then I’ve had a bunch of other low end Apple notebooks until I moved up to the MacBook Air. I got my first one in 2011 and then replaced it in 2015 with the updated model. Anyone who owns a MacBook Air will tell you they’re incredible notebooks and I really didn’t need to replace mine, it was more than enough for my needs, but something about the new MacBook Pro’s attracted me, I think it was the Touch Bar but once I saw them I knew I needed one. In the week I’ve owned the MacBook Pro, a few things have really impressed me compared to the MacBook Air:

The Size
Somehow Apple has managed to make the MacBook Pro smaller than the MacBook Air and also weigh the same. Side by side when compared to the MacBook Air, the MacBook Pro is clearly smaller and more compact.

The Screen
My biggest issue with the MacBook Air was the screen, not because it didn’t have a retina display which I could care less about, but because the viewing angle was terrible. I used to constantly adjust the screen tilt to make sure I was getting the best viewing angle. With the new MacBook Pro I don’t have that issue, no matter how much I move the screen looks great. The color difference and brightness is another thing I instantly noticed, side by side the MacBook Air looks dimmer and the colors duller when compared to the Pro. I’d find it really difficult to move back to the MacBook Air now.

The Sound
The speakers on the new MacBook Pro are much better than the MacBook Air. Like the difference in sound quality is pretty dramatic, other than the fact the sound is much more louder on the MacBook Pro, it also has more bass and much more clarity to it. And because the speakers are pointing towards you (with the Air the sound is indirect), the left and right channels are also a lot more clearly defined. I’ve started listening to music on my notebook which I never used to do before.

The Keyboard
Based on the reviews I read online about the keyboard, I was worried I was going to hate it. I don’t, it’s now one of my favorite things in the new MacBook Pro. I type better with it, I type faster and it just feels so much more solid when compared to the MacBook Air keyboard which now feels too squishy to me.

What About the Touch Bar?
This is one area I have yet to make up my mind on. There are two parts to the Touch Bar, the main touch display area and the TouchID (fingerprint sensor) which is located on the far right. I love the TouchID since it allows me to sign into my MacBook instantly. I’m also hoping that soon I could use TouchID to unlock 1Password like I do on my iPhone, that option alone would make this MacBook Pro worth it over the Air.

Now the touch display area of the Touch Bar is what I’m still trying to get a hang of. Right now it really isn’t that useful. It looks cool for sure but it’s currently not that much more practical than keyboard short cuts. Also not all apps support it yet and the ones that do don’t allow that much customization to it. Because of the way I rest my hands on the keyboard while using the trackpad I also keep accidentally touching the Esc button which is annoying (I’ve done it 3 times while writing this article) but I’m getting used to it. While I’m typing this post up I have Spotify showing on my Touch Bar but for I wish instead of the audio scrubber showing (pictured above), I could choose to show the name of the song and artist in that space instead. The Touch Bar is still new though so I’m hoping we’ll get more customization options over the next year as companies start understanding what people want from the Touch Bar.

MacBook Air vs MacBook Pro
This is a really easy recommendation to make, the MacBook Pro is a much better machine over the Air in every way. The MacBook Pro weighs the same as the Air but is also smaller in size so the biggest advantage the Air had over the Pro series doesn’t exist anymore. The MacBook Pro screen is better, the keyboard is better and if you’re used to listening to music on the Air’s speakers, then you’re gonna love the MacBook Pro. The only thing I have difficulty recommending is the MacBook Pro with the Touch Bar over the version without the Touch Bar. Is the Touch Bar worth an extra $300? I think I’m leaning towards a yes, but only if you’ve got the money to spend. If you don’t thats fine, you aren’t really missing much.

I ordered my MacBook Pro from eBay and it cost me KD548 ($1,789) and another KD10.5 to ship to Kuwait using PostPlus. It was considerably cheaper to buy it on eBay since Apple charges tax and I would have ended up paying KD600 ($1,963) if I had purchased it from the Apple Store. It was also quicker since when I was ordering the MacBook Pro, the wait time on the Apple Store was 3-4 weeks before shipping. But, the advantage of ordering directly from the Apple Store is you could customize your Mac with more RAM or a faster CPU. I also purchased the “Space Gray” color which is what you see in the pictures in this post. Let me know if you have any questions.

Update: Turns out 1Password already works with TouchID, I just needed to enable it in the settings!

I could swear I had seen and posted the video above before but turns out the structure of the film as well as some of the footage and dialogue is shared with another video I had posted a few years ago. The video above on the other hand was uploaded by the archive website Periscope Film last week and is actually pretty good quality for a film from the 60s.

If you’re into old stuff like this then make sure you browse through the “50s to 90s” category on my blog [Here]

Thanks H.J.O

Yesterday parts of Fahad Al Salem street was closed off to cars due to the amount of pedestrians in the city because of Christmas. The cops were only letting in busses and cabs and it was pretty surreal I guess because I’m so used to that street being a chaotic mess.

There has been talk about closing Salem Mubarek Street in Salmiya to cars permanently for years now but nothing has ever come of it. But even if they don’t close it to cars permanently, they really should close it off every now and then and turn it into an outdoor market.

The last time they closed Salem Mubarek Street I think was back in 2005 as part of the national day parade. But imagine how much better it could be today, imagine if Salem Mubarek Street was one giant Qout Market. Actually, imagine if Shakshooka and Qout Market both collaborated and took over the street for a day, I think that would be amazing. We really need car-free days.

Barrak Al-Babtain from the blog re:kuwait has spoken about turning SAM street into pedestrian only a number of times before and even has some pretty good creative proposals. Check out some of his old posts below:

NY High Line
SAM Street
SAM Street Analysis
SAM Street: Winter Only?

And this is a quote by him from back in 2009

I think SAM street is probably one of the best spaces in Kuwait where a real public space can happen. A place where people can go window shopping and listen to live music and buy food from street vendors. The intervention is relatively minor but the potential is incredible. We can ignore it and let it suffocate or we breathe new life into the street and create something that Kuwait doesn’t really have; a lively, free and open public space.

If you make me the mayor of Salmiya I’ll make Barrak the urban planner. #voteformark

Mada has decided to stop providing internet directly to consumers and instead focus all their effort on the corporate sector. All their retail customers will be shifted to Zain who acquired them back in 2011.

When I reviewed Mada five years ago they were great, like the best thing ever because until they came along, I was on a slow 2Mbps connection. But for just KD20 a month, they were giving me a 10Mbps connect and it was a legit 10Mbps connection at that time. But, in my original review I highlighted a potential issue with Mada becoming popular and the connection slowing down. That prediction turned out accurate since Mada grew too quickly and their connection speed became slower and less reliable. Things got so bad that I ended up moving back to DSL until WiMD came a long.

Governments all over the world are still trying to figure out how to control the use of drones due to their rising popularity, and Kuwait is no different. Early this year I shared a proposal by the Directorate General of Civil Aviation on limiting the use of drones in Kuwait. One of their proposals was to ban the use of drones over congested areas or private properties and it seems this is now officially a law. According to a new article on the MOI website, they state that it’s now against the law to fly drones over homes or other private properties which don’t belong to you. Violating this law will result in either a prison sentence of up to 3 years, a KD3,000 fine, or both.

Personally, I have mixed feelings against this law. I can certainly understand where they’re coming from, it would be fairly easy to spy on people using drones and I’m sure a lot of “voyuerists” are already doing this. But, I don’t really like the idea of banning everyone from flying drones because some people are misusing it. That would be like banning all telescopes because some people use it to spy on their neighbors. I would prefer they punish abusers severely and let everybody else continue to fly drones wherever they want. But since this is Kuwait and law enforcement isn’t that great, then it makes sense to just ban everyone since that would be easier option of the two to enforce.

The article on the MOI website is only available in Arabic and I haven’t been able to find an English version of it yet. The english articles on the MOI website haven’t been updated since May for some reason, so if you can’t read Arabic you’re going to have use Google Translate like I did. Here is the [Link]

Thanks Adly!

As someone with almost a decade in the industry I can safely say that even your most expensive cup of coffee is, in fact, under-priced. For those of you who managed to attend the screening of “a Film about Coffee” at the Contemporary Art Platform in Shuwaikh last week, you might have noticed that this subject was briefly talked about.

So why is there this rift in thoughts? Why is it that coffee producers and coffee consumers disagree with the pricing of coffee? On the one hand we have the people in the coffee supply chain feeling short-changed and on the other the consumers feel that their cup of joe is costing far too much.

*Disclaimer: I am a part of the specialty coffee community, and you will see that the article is heavily in favor of this industry. I have however been as factual as possible, enjoy!*

First things first, we need to realize that there are three different types of coffee at three very different price points. It’s a concept we all know and understand with restaurants, but not with coffee. We can liken coffee stores to three different tiers of restaurants:

– Quick service restaurants (Global franchises; no trained chef) $

– Casual dining restaurants (More focus put on quality of ingredients, store aesthetics; entry level chef, mainly cooks) $$

– Fine dining (Utmost attention to details; traceable, high quality ingredients; well-trained chefs) $$$

To try and simplify, I will refer to the first two tiers as commodity coffee from hereon. So in coffee you have the same thing. The modern 3rd wave (or specialty) coffee can be thought of as “Fine dining coffee”. For this you pay a premium, but it is not just a greater mark up.

Labour
In commodity coffee the baristas are site trained according to the company’s standards and not recognized by the Specialty Coffee Association. Whereas in the 3rd wave stores, you will have at the very least one employee who has not only travelled the world to attend courses and seminars, but also constantly learns through online platforms to stay at the cutting edge of coffee knowledge – all to ensure a better coffee experience for you! Now one can certainly see that a more highly skilled barista bears a greater cost to company than an entry level barista.

Green Bean Sourcing
Just as quick service restaurants (QSR) constantly seek to drive the cost prices of the raw materials down, so too do commodity coffee shops. It is no secret that the giants in the industry use anywhere between 25-40% of Robusta coffee beans to make up their blends. But, so what if they use Robusta? Well it is a very cheap, low quality variety of coffee that has zero pleasurable flavor traits to it and is very bitter. I recently attended a course in Copenhagen where we trialled the use of the highest quality Robusta. During a blind tasting (I thought I was taste testing Arabica beans) I noted on my scoresheet that a particular bean was defective, i.e. not good enough to serve. Turns out said bean was in fact some high quality Robusta. This variety is more than likely the reason why the majority of people think of coffee as bitter. On top of that, the Arabica beans that commodity coffee shops do use is considered to be low grade, again it is cheap and has no desirable flavors. To put some numbers to it, Robusta retails for $1-$3/kg, whereas high quality, specialty Arabica coffee can retail anywhere between $25-$300/kg

These high prices are justified though. Specialty coffee is comprised of picked, sorted and processed coffee and is held to a much higher standard. Commodity coffee is grown on flat land and the process is almost fully mechanized. The reason that mechanization doesn’t work with coffee is because not all of the beans ripen at the same time and unripe coffee (unripe anything, really) simply does not taste as good.

Equipment
What if I told you that most commodity coffee chains don’t even have an espresso machine? Well, it’s the truth! Most of these commodity coffee giants have a “pseudo-espresso” machine which, again, is as automated as possible and yet they are serving you espresso based drinks! The reasons behind this are simple. Making a good espresso and steaming milk correctly is very difficult with incredibly small margins for error. I can assure you it will take months of practice just to learn to steam the milk correctly. Latte art? Forget about it! This is a craft that needs constant upkeep and at least a year behind a machine to become remotely good.

Recipes
Commodity coffee shops will only use 6-8g of coffee when preparing a regular size coffee. In contrast, specialty coffee shops will use between 16-22g for the same size coffee. This is really important – specialty coffee uses at least double of an already more expensive raw material to prep your coffee, and yet we don’t charge twice or three times the price!

Economies of Scale
This is a pretty basic concept, but those who haven’t taken economics 101 it boils down to this: A company purchasing over 100,000 tonnes of coffee per year has much more leverage to negotiate prices than a company only buying 1-2 tonnes of coffee. This means that even if specialty coffee shops were to use the exact same low quality coffee beans as the larger coffee companies, the cost price would still be higher for those specialty stores.

When all things are considered, I hope you come to the same conclusion that I do, and that is: Specialty coffee is in fact under-priced, hence great value for money and commodity coffee actually has very high profit margins for a substandard product. The other thing you can consider is from a social responsibility point of view: Specialty coffee pays people in the supply chain, commodity coffee pays large corporations and favors mechanization; This in turn leads to higher rates of unemployment in developing areas (yes, I did just guilt trip you into buying specialty coffee!).

Keep sipping!

Post by Grant Mouton
Self–proclaimed coffee guru, coffee education addict, SCAA/SCAE accredited.
Brand manager at % Arabica.

Mishal Abul on the left with Lorenz Larkin, Audie Attar, & Ramsey Nijem

Back in 2012 I posted about a friend of mine on the blog, Mishal Abul since every now and then I like to highlight a local talent or achievement. Back then I posted about how he was a partner at Paradigm Sports Management, a US based company that manages Football, Baseball and MMA athletes. The most popular fighter they were managing when then was Michael Bisping, and I thought that was a pretty cool achievement, that a guy from Kuwait was part of the team managing Bisping. Bisping wasn’t even that big of a star in 2012 but this year that changed when Bisping caused one of the biggest upsets in the UFC title fight history to become the UFC Middleweight Champion. So the fact that a Kuwaiti is a partner in a company that manages Michael Bisping is already an amazing feat.. but that’s not even their biggest star anymore. Paradigm Sports now manage a ton of other high level fighters including arguably one of the most popular fighters on the planet right now… Conor McGregor.

Conor McGregor winning his second belt at UFC 205

Yup, a Kuwaiti is part of the team that manages Conor which is also how I got into Conor’s afterparty last year after UFC 189 (best wasta ever). It’s crazy! Their whole roaster of fighters is now insane, like no exaggeration here are just some of them:

Artem Lobov
Chris Weidman
Conor McGregor
Gunnar Nelson
Jimi Manuwa
Lorenz Larkin
Michael Bisping
Rick Story
Stephen ‘Wonderboy’ Thompson
Tony Ferguson
Uriah Hall

Mishal Abul with Amir Aliakbari in Rizin

In 4 years they’ve managed to grow so much and these are just their MMA stars, they also manage other athletes but since I don’t follow any other sport (except for Formula1), I’m not really interested in the other athletes. Mishal is also now a partner in Tough Prints who do most of the printing for the UFC Reebok fight kits and he’s also now the point of contact for the Japanese Rizin Fighting Federation who are exploding because of their fight matchups involving the likes of Fedor, Wanderlei Silva, Mirko Cro Cop and Shane Carwin.

Anyway, to most of you the above is going to sound gibberish, but for those of you who’re into MMA I thought you’d appreciate this random info. If you’d like to find out more about Paradigm Sports Management you can check out their website [Here]