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IKEA currently has a huge sale taking place, but this time they’re also doing something special.

Every weekend they’re hosting a variety of fun activities for kids, so you can shop, save, and make memories together. From balloon shows to science shows, the activities are happening at all IKEA branches:

IKEA The Avenues
IKEA The Warehouse, Sabahiya
IKEA Khiran Mall
IKEA 360 Mall
IKEA Assima Mall

Different branches have different schedules, so click the branches above to see what’s happening and when. @ikeakuwait

I wasn’t expecting my last post to get such an emotional reaction. I knew it would spark a respons but I expected more debate and less outrage. About 99.9% of the comments strongly disagreed with the gym’s explanation for why women’s prices were higher than men’s. That was made very clear.

One thing that stood out to me, since it was mentioned multiple times by different people, was the claim that women pay three times more than men for the same gym. So I decided to contact 16 gyms in Kuwait, basically every gym I could find that offered facilities for both men and women, to see which one was charging three times more for women. Here’s what I found:

Men pay more at 6 gyms
Women pay more at 4 gyms
6 gyms have the same price for men and women.

When men pay more, it’s by 18.8% on average.
When women pay more, it’s by 25.6% on average.

I couldn’t find a gym where the women’s membership was three times more than the men’s. Maybe that comparison is being made between different gyms, like a one-year subscription at Oxygen in Mangaf for men (KD 200) versus a one year subscription for women at Platinum Sabah Al-Salem (KD 720). In this specific case, women would be paying three times more, but it’s not a fair comparison.

There were comments about Platinum’s Sabah Al-Salem branch specifically. The membership there is KD 390 a year for men and KD 720 a year for women. Oxygen has a men’s gym in Sabah Al-Salem that charges KD 440 a year, so Platinum is likely keeping the men’s price lower to compete is my guess.

In any case, if you don’t like that your gym charges a pink tax, leave the gym. If a gym charges a pink tax and women are still paying it, the gym has little incentive to reduce their prices.

Check out the list below of gyms in Kuwait that offer membership to both men and women. These are the yearly membership prices:

ARGAN Albida’a Club
Men KD 1,250
Women KD 825

C Club
Men KD 1,750
Women KD 1,350

Circuit+
Men KD 670
Women KD 828

Elite Fitness
Men KD 1,100
Women KD 1,100

ERA Members Club
Men KD 650
Women KD 650

Flare Fitness
Men KD 595
Women KD 720

Edge Fitness (Holiday Inn)
Men KD 479
Women KD 445

Inspire
Men KD 1150
Women KD 1150

Platinum
Men KD 750 (all branches)
Women KD 870 (all branches)

Privus Health Club
Men KD 1,400
Women KD 1,200

Rafa Nadal Academy
Men KD 800
Women KD 800

Spark
Men KD 670 (single branch)
Women KD 950 (single branch)

SVN
Men KD3,000
Women KD2,600

The Burrow
Men KD 1,100
Women KD 1,100

The Champion
Men KD 250
Women KD 250

Viking Club (Radisson Blu)
Men KD 1050
Women KD 825

Note: When checking the prices, keep in mind that some gyms have offers or include additional services with the membership. For more details, DM the gym or call them.

According to a reliable source, Spinneys, the popular supermarket chain, might be coming to Kuwait and partnering up with Alshaya.

Spinneys is considered a premium supermarket and is popular in the UAE and Lebanon, with locations also in Egypt, Oman, Qatar, and Saudi Arabia. In the UAE, Spinneys also operates the Waitrose brand.

This isn’t the first time Alshaya has been in talks to partner with a supermarket chain. Back in 2011, they were reportedly in talks with Tesco before that deal fell through. At the time, I was told Alshaya was looking to replace Carrefour in The Avenues with their own supermarket concept. I have no idea if that’s still the case, but I’d imagine that would be the most likely scenario.

Aesop is a premium Australian skincare brand known for its clean design, plant-based formulas, and beautifully designed stores. Yesterday, they put up an ‘opening soon’ hoarding at The Avenues, and I’m really excited about it.

I’m a huge fan of the brand and currently have a stockpile of their products at home since I tend to buy bottles of their hand soap and aromatique room sprays every time I travel. To finally have a store here where I can just walk in and pick something up is going to feel so weird. I’ve actually always been confused as to why Bloomingdale’s didn’t carry Aesop in Kuwait, especially since their Dubai branch had it.

The first Aesop store in Kuwait is opening right next to Le Labo, where Tribe of 6 used to be. Aesop and Le Labo are pretty much competitors since they offer similar products at similar price points. That’s why I find it surprising that Alshaya let Aesop take that spot.

I don’t know when they’re opening or who brought them to Kuwait, so if you know, reach out to me.

If you want to check out some of my favorite Aesop interiors, I shared a bunch in my Instagram post.

I’m filing this under rumors since the two sources I heard this from aren’t directly involved in the project, but I feel confident it’s actually happening. Supposedly, Topgolf is opening in Kuwait and will be part of the Sahara Kuwait Golf Resort.

There’s already a Topgolf open in Dubai and three planned for Saudi Arabia, so it’s not far fetched that one would be coming to Kuwait.

Topgolf is a driving range meets arcade, where you hit microchipped balls at giant targets to score points based on accuracy and distance. It’s less about golfing skills and more about having fun and hanging out with friends. There’s usually food and lots of drinking involved.

I reached out to Topgolf Dubai to see if they knew anything and was told they haven’t made any official announcements yet, but recommended I stay tuned to their official channels. When I pestered them a bit for any kind of info, they told me they’d spill the tea the moment they can. So I’m taking that as a sign that it’s happening, but they can’t say anything until it’s officially announced.

I also reached out to Ben Sharpe, the president and managing director for Topgolf Callaway Brands EMEA, but as of right now, I haven’t heard back from him yet.

Since we’re on the subject of golf, can someone please build a huge indoor miniature golf course as well? Thanks.

First image by @es_dubai, the second from @topgolfdubai

The popular London burger spot Supernova is coming to Kuwait. Supernova is part of BVC Hospitality, the same group behind other hit brands like CRÈME, NAC and Barnaby (my favorite).

Supernova is being brought to Kuwait by Gulf Food Enterprises Co., the same company bringing NAC, which will be opening in the Hessah District. The first Supernova location is set to open at Tilal Complex around September or October.

I tried Supernova in London last March, back when it was all over TikTok. I think I waited around 45 minutes in line? Back then it felt like I had stepped into real life TikTok since I had watched so many videos of it before. It felt weird being there in person, like I was inside TikTok. The burger was a good smashed burger, but not really worth waiting in line for. It would be a good no-frills, get your burger and leave kind of spot.

Supernova Kuwait isn’t the first Supernova outside of London, they recently opened in Bahrain.

via Dahan Fitout

Earlier this morning I was ok TikTok when a video popped up by a girl named Danah who was giving a tour of the new Villa Shams Beach Club which opened last week. I quickly realized it was AI generated. The account owner wasn’t trying to hide it or anything, the video was labeled as being AI-generated and her profile description said she was virtual. So I reached out to the creator to find out more about Danah.

Danah is the creation of Abdulaziz Al-Rashed who runs @ai.lenskw, a Kuwait based studio that generates AI content. He created Danah after he saw an opportunity to blend realistic virtual characters with content that resonates with people. Danah is a new kind of influencer, one that merges advanced AI visuals with meaningful content, while still feeling like a real person people could connect with. To him Danah isn’t just a digital face, she was built to reflect real emotions, cultural identity, and beauty in a way that feels relatable yet aspirational.

I don’t think we lack influencers for us to need virtual ones, but he did mention something I found interesting. One of the goals behind creating Danah was to support business owners who can’t appear on social media, either for cultural reasons or simply because they’re shy. Danah is a showcase, an example of how he could create a custom virtual character to speak and present on behalf of owners while preserving their privacy and respecting traditions.

That actually might just work, especially at the pace AI is moving, I wouldn’t be surprised if we soon can’t tell virtual influencers apart from real ones. To be fair, some real influencers look pretty virtual anyway.

If you want check out Danah’s videos, her Instagram account is @danah.vibes and her TikTok is @danah.vibeskw

ERA is a new fitness and wellness club that opened a few months ago. I first found out about it because my wife was looking to join a gym and ended up signing up as a founding member. So when they approached me for this post, I already knew who they were.

ERA isn’t your typical large and busy gym. They describe themselves as a premium fitness and wellness hub. It’s an exclusive club designed for a limited number of members, offering personal training, a variety of classes, Pilates, private studios, consultations, workshops, retail space, and a smoothie bar.

I hadn’t seen the space until they shared photos with me, and after going through them, I decided to check it out in person. For the past couple of months, I’ve been thinking about joining a gym again since my old one shut down. I don’t like large gyms, I don’t like mixed gyms, and most importantly, I needed a place with personal training (the only way I’m going to work out is if someone forces me to). ERA ticked all the boxes, so I ended up joining too.

The team and trainers behind ERA are fairly well known, many of them having come from the now-closed Corniche Club. They’ve been working in Kuwait for years and genuinely love it here, which is reassuring because it means my PT or the quality of service isn’t suddenly going to change in a few months.

ERA is spread over three floors: a women’s floor, a men’s floor, and a floor for classes. The space has large windows that stretch from one end to the other and overlook the sea, so there’s plenty of daylight, which is something I really care about. I also liked the design, not just because it wasn’t dark and moody, but because it had a really calm and welcoming feel. That was another reason I ended up signing up.

I half-heartedly don’t want to promote the gym now that I’ve joined, since I don’t want it getting too popular. But they’ve capped the number of members, so I know it’ll never get too busy. If you’re looking for a new gym, you can check them out @eramembers.club

Design by @saccaldesignhouse, Photos by @mashkanani

Jahez is kicking off their new 2 x 2 campaign in Kuwait! When you join Jahez and make your first order, they’ll drop 2KD straight into your wallet and hook you up with free delivery for 2 months. All you need to do is download the app, place your first order, and let Jahez do the rest. @jahezkuwait

Here’s my 2025 list of pools in Kuwait that offer day passes. This list is strictly “singles friendly,” except for two pools that have ladies-only days or families-only access on weekends.

Arabella Beach Hotel
Telephone: 22277744
Timings: 10am to 7pm
Weekdays 25KD
Weekends Not Available

Argan Al Bida’a Club
Telephone: 22263115
Timings: 8am to 8pm
Weekdays 30KD
Weekends 35KD (Families Only)

Copthorne Al Jahra Hotel & Resort
Telephone: 24590000
Timings: 9am to 7pm
Weekdays/Weekends 10KD

Crowne Plaza
Telephone: 1848111
Timings: 6am to 10pm
Weekdays/Weekends 20KD

Four Seasons Hotel
Telephone: 22006000
Timings: 8am to 6pm
Weekdays/Weekends 40KD (70KD Couple)

Holiday Inn & Suites
Telephone: 25760000
Timings: 6:30am to Midnight
Weekdays 20KD
Weekend 29KD

Hyatt Regency Al Kout Mall
Telephone: 23931234
Timings: 8am to 8pm
Weekdays/Weekends 25KD
(Ladies only days on Mondays and Wednesdays)

Marina Hotel
Telephone: 22230030
Timings: 9am to 6pm
Weekdays 35KD
Weekends 40KD

Millennium Hotel
Telephone: 22050505
Timings: 9am to 6pm
Weekdays/Weekends 25KD

Mövenpick Hotel Resort AlBidaa
Telephone: 22253100
Timings: 8am to 8pm
Weekdays 25KD
Weekends 30KD

Park Inn by Radisson
Telephone: 22068500
Timings: 8am to 8pm
Weekdays/Weekends 15KD

Radisson Blu (member invite required)
Telephone: 25673000
Timings: 6am to 11pm
Weekdays 20KD
Weekends 30KD

SVN Club (member invite required)
Telephone: 1876777
Timings: 6am to Midnight
Weekdays 30KD
Weekends 40KD

Symphony Style Hotel
Telephone: 25770000
Timings: 9am to 5pm
Weekdays 20KD
Weekends 25KD

Waldorf Astoria
Telephone: 24774444
Timings: 10am to 6pm
Weekdays/Weekends 45KD (includes 15KD food voucher)

If you were at the chalet this past weekend, or if you were in the city looking out the window a few hours ago, you might have noticed a plane flying near the shore with an advertising banner behind it. Turns out it’s a new service being offered by Kuwait Skydive. I got in touch with them and managed to get all the details.

They have two different aerial advertising options:

Aerial Banners: This is when the plane tows your logo, campaign, or a picture along the coast, from Khairan to Kuwait Towers.

Aerial Messages: This is similar to what you’ve seen in movies and TV shows where the plane tows a message that are up to 30 characters long. (I think people are going to use this the most)

The minimum flight time they offer is 1 hour and the maximum is 4 hours. They fly around 150-300m above sea level and have three flight time slots:

7AM to 10AM
11AM to 2PM
3PM to 6PM

The plane flies from Al-Kout Mall to Kuwait Towers, and on weekends they also fly in Bnaider, Julai’a and Khairan.

They offer various pricing options based on flight duration and banner size. To give you a general idea, flight prices start at KD 750 for one hour, while the cost of manufacturing the banner starts at KD 400.

If you’re interested or want to find out more you can reach out to Nathalie on 60657462 or Ibraheem on 66118822. They don’t have an Instagram account yet since they’ve just soft launched but you could also reach out to them on @kuwaitskydive

Last night I found out that Smashing Pumpkins are going to be performing in Bahrain in October. For those of you who’ve been following my blog from the start you might already know they’re my favorite band. My first blog template even included “Breathing under water and living under glass” in the heading which is from their song Thru the Eyes of Ruby.

Presale tickets went on sale this morning, there were only two kinds available, General Admission and something called Premium Package which what I understood is the same but includes free beverages and canopies. No idea if beverages includes alcohol or just soft drinks so I got the General Admission tickets.

But, I really really need to find a way to get backstage access, so if anyone can help me out I’ll owe you one!

The last time I saw them live was 10 years ago when I was in LA as part of the The End of Times tour with Marlyn Manson. I shot the video above at that concert.

Muhra, the local luxury fashion brand, recently unveiled their handcrafted traditional thoub designed for the Kuwait Airways crew. The thoub incorporates elements from the airline’s branding and will be worn by welcoming stewardesses on select flights.

Muhra was founded in 2004 by Farah Al Babtain and got a lot of attention last year when they designed the official attire for the female Kuwaiti athletes at the Paris Summer Olympics. They also created the official outfits for the Asian Games the year before, but my personal favorite project of theirs is the 30 Moons Campaign.

The 30 Moons Campaign ran during Ramadan this year and was an ode to the strength and beauty of women. I loved the art direction and found it visually stunning, especially the short reels.

You can view more photos of the new Kuwait Airways thoub on their instagram account @muhraofficial. If you want to check out the beautiful 30 Moons Campaign, scroll down in their reels till you see the visuals I’ve posted above.

This is the second batch of photos from Ian Caldwell’s collection, and there is one more batch I’ll be sharing after this post.

Ian was born in Magwa Hospital in Ahmadi in 1955 and lived in Kuwait until 1975. He’s scanned over 300 Kuwait-related photos from his family’s collection, which he’s kindly given me permission to share. Last month I posted photos of Souk Mubarakiya and Fahaheel Market from his archive, this time, I’m sharing photos taken over various weekends and holidays between the late 60s and early 70s.

The photos were taken by Ian, his father Arthur, and his younger brother Tom.

I could only share 20 photos on my Instagram account, but since you guys check the blog you get to see all the photos which amount to 121. To check them out, click here.

A short while ago, Alshaya revealed the hoarding for the first Primark store opening in the Middle East. The store will be located at The Avenues, where Debenhams used to be, and is expected to open on October 23. This will be followed by three stores in Dubai in 2026, opening at Dubai Mall, Mall of the Emirates, and City Centre Mirdif.

The next big reveal should be Ulta Beauty, which is expected to open before the end of the year in place of Dean & Deluca, also at The Avenues.